Tuesday, January 18, 2011

Lions and Tigers and Bears, Oh My!

Animal Crackers made their first US appearance in the late 19th century. Most snackers associate the traditional box packaging with the delicious sweet snack. In 1902 a small ribbon handle was added to the boxes making them easier to hang as Christmas ornaments. In total, 54 different animals have been represented by Nabisco's Barnum's Animals Crackers since 1902. Currently, each package contains 22 crackers consisting of a variety of animals.

Nabisco's Barnum's Animals Crackers references the famous showman, P.T. Barnum. His original traveling act was titled, "P. T. Barnum's Grand Traveling Museum, Menagerie, Caravan & Hippodrome" which included a circus, exotic animals, and freaks. Barnum's life consisted of business, politics, hoaxes, and human curiosities that made history. He eventually sold his circus to Ringling Brothers on July 8, 1907 for $400,000 (about $8.5 million in 2008 dollars)

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